Friday, June 24, 2011

UPC Art : Form or Function?

An interesting piece in the Wall Street Journal has some really nice examples of gussied-up UPC barcodes. Which is more important- for a barcode to look pretty, or for it to function as it should, scanning accurately time after time? Clearly, done correctly, it can do both.

Wednesday, June 15, 2011

The Gray Lady Hips to QR Codes

You're the Boss, the small business tips column in the New York Times online today has a fun read about Ayara, a Thai restaurant in LA incorporating QRs into their menu.

And they remembered to optimize their QR landing pages for mobile phones- hurray!

Tuesday, June 14, 2011

QRdvark In the News

QRdvark, super-coolest free generator of perfect QR codes* and the awesomest QR-reading Android app in the universe** get an appreciative shoutout from Curtis Finch at Inc. Magazine this month.

QRs are finally hitting our shores, folks. QRdvark makes it easy to get your business into the palm of your customers' hands. Literally! If you've never heard of QR or think that apps belong on menus, grab your teenaged neighbor and ask them to bring you up to speed.

*this is 100% true. Also, the makers of QRdvark are very good-looking.

**scientifically proven in 1881 by Lloyd T. Rickenstacks, Certified QR-ologist and Town Barber/Veterinarian.