Barcodes and Beer, Hurray!

Tim Nudd at AdFreak has a great piece about Guinness beer's latest QR code shenanigans: a QR that only appears when your glass is full of the brewed brown goodness.

Fiendishly clever!

The Gray Lady Hips to QR Codes

You're the Boss, the small business tips column in the New York Times online today has a fun read about Ayara, a Thai restaurant in LA incorporating QRs into their menu.

And they remembered to optimize their QR landing pages for mobile phones- hurray!

Business FINALLY Discovering the Beauty of QR

Art galleries in Augusta, Georgia get into the QR act with window decals.

Italian cheeses- always delicious, and now smart phone-traceable!

Wine snobbery goes to a whole 'nother level with QRs on labels.


Seattle's Herbfarm restaurant QRs their menus.

Middle Tennessee Medical Center's new print ad is QR-tastic.

A New Jersey sign maker brilliantly hops on the QR wagon.

Beckley, West Virginia tourism gets a QR boost.

Online Retailer Gets QR Codes Really Right

Fashion retailer Bluefly and Bravo have teamed up to create a commercial QR experience that's both useful and savvy.



45-second commercials running on the cable network feature QR codes along the bottom of the screen that when scanned with a cellphone bring up online extras, full-length video and special Bluefly discounts.



This is how QR should be done!

via the New York Times

QR Code Protects the Eyes of Innocents

Calvin Klein Jeans has found an ingenious way to deliver sexxay™ video in the very public square, without offending anyone's sensibilities.



(Right then and there, I mean. The video encoded in the QR is of negative artistic value and makes me barfy, feminism-wise, but what advertising doesn't do that?)